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Included in our search engine optimization |
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Keyword research - Generate the most relevant keywords to write relevant text for search engines relating to your web site
Web site analysis - Analyze your existing web site and provide relevant information on what we will do to improve your search engine rankings
Meta tag analysis - Analyze your existing meta tags (including title, keyword and description tags).
PPC Management - Manage your pay per click campaign on Google Adwords
Monthly report - Provide you with a monthly report on your search positions
Traffic report - Provide you with a traffic report of the number of visitors to your website by date, time, keyword, search engine, time spent on site |
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Understanding Search Engine Optimization |
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Search engine optimization (SEO) also known as search engine placements or search engine rankings is a technique used by web programmers in improving a web site's visibility on search engines through natural or organic results.
One of the primary ways that Internet users find web sites is through search engines. That's why web sites with higher search engine listings may see dramatic increase in traffic which consequently leads to more leads and more sales. Search engines such as Google and Yahoo use certain criteria called algorithm in ranking web sites
Search engine optimization technique also ensures that your web pages are easily accessible to search engines that means your web site is search engine friendly.
There is absolutely no hidden agenda to search engine optimization tactics — there are some basic methodologies that knowledgeable SEO companies follow in order to get higher rankings on search engines for relevant keywords.
Attaining top positions on search engines is like "FREE" advertising as compared to pay per click advertising campaigns. When users click on your web link from search engine results, it cost the web site owner nothing. |
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Why us and Google Adwords |
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When someone queries a search engine for a keyword related to your site's products or services, does your page appear in the top 10 matches, or does your competition? “If you're not indexed by Google, you pretty much don't exist...”
Reach potential customers when they are currently looking for information about your products or services online. Send qualified visitors directly to your web site. With Google AdWords (cost-per-click pricing or pay per click advertising), you only pay when people click on your ad.
AdWords offers pay-per-click (PPC) advertising, and site-targeted image and text advertising. The Google AdWords program includes local, national, and international advertising. Advertisers specify the keywords and dollar amount that would trigger their ads. This is similar to an auction. Depending on the type of product or service, a cost-per-click for some keywords can range from $0.10 per click to $15 or more per click. Since its inception, pay-per-click ad costs have been on the increase. |
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Where will my ads appear? |
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Your ads will appear on the first page of sponsored results (along side or above search results) of the major search engine Google.
You can target your ads by geographical region - distance, city, state and country.
Your ad will reach potential customers searching for your product or service instantly.
The Google AdWords is the largest online advertising network available, reaching over 80% of Internet users. |
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How Does Pay Per Click Advertising Work? |
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You set a monthly budget (for example $100.00 per month) - Cost per click can range from $0.05 to $10.00 or more.
We will create your Pay Per Click ads. These are text ads that people will see when they search for products or services relating to your business. You can target your ads by distance, city, state and country.
You will receive a daily/weekly report – showing the number of visitors to your website by keyword, search engine, number of clicks and cost.
The higher you bid the higher you will appear in the search results. |
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